I am a bit different. Unlike others I enjoy commercial breaks. No, I don’t run an errand during the break. I actually look forward to those TVCs that pack a lot of substance and make you ponder. Like this commercial by Birla SunLife Mutual Fund -
One one hand it is funny and on the other, you thank all the good changes that have happened over the years. No more wait to connect for a long distance trunk call, no burden to remember those important dates and no more waiting in long queues to deposit utility bills. Life has become easier. There were times I had a diary in which I wrote all birthdays, anniversaries and other important dates. And, I had another diary for addresses and telephone numbers. As a middle school girl, it was quite a task to update both the diaries and keep them in one place one.
One day my thoughtful father gave me a big one where I could store all the information. Those old world things, I tell ya. They sound so dated. Well, there is surely a charm with all those things, but who has the time to turn pages after pages to search a name, when all that can be done with a click of a button. Definitely, a lot easier and efficient - daily birthday reminders on Facebook is my personal favorite. I am bad with numbers; and birthday reminders on Facebook and Google is a blessing for me. Once I forgot my friend’s birthday and it took many apologies and a big gift to pacify her. Thankfully, this doesn’t happen anymore.
Not only reminders, but connecting with friends, family and relatives is easy-peasy. When I was a kid, my mother used to book ‘trunk calls’ to my father. Unlike today, it used to take a lot of time to reach anyone over the phone. Then came STD calls, it becomes easy, but it burnt a hole in pocket. And now, one can be in touch with their loved ones anytime, even if they live continents away. Parents know the well being of their children and you can wish someone over the phone, post a status on Facebook or send an ecard on whatsapp. My father joined whatsapp a couple of months back and he is making the best use of it. Last week when my parents fought, my dad sent me a whatsapp message to asking for my help for their patch-up. It was the sweetest thing I’ve ever read. I instantly shared it with brother and it made a perfect family memory. I am sure we would share this ‘whatsapp episode’ with our grandchildren. Seriously, this is a boon of technology! Things have changed for better - we are in touch with everyone.
And on last birthday, instant notification and gratitude -
Use the best ways of reaching, connecting and investing - embrace the good changes of modern times. Check #JanoTohMano to know more.